In the past twenty-four months, numerous disruptions in business models, consumer behaviour, and digital transformation have brought significant change to the customer journey map in… Read More »How to build a practical customer journey map for email marketing campaigns: a Step-by-Step Guide
What is marketing automation? A social selling automation system that uses customer relationship management software to automate the lead generation and sales processes, enhancing customer… Read More »5 Best Marketing Automation Platforms in India to grow your business
With over 4.62 billion users worldwide, social media has become one of the most effective ways businesses market their products or services. Social media marketing… Read More »Social Media Marketing: The Ultimate Guide
Enterprise marketers spend much of their time executing manual processes to support sales, fulfil campaign requests and track internal ticketing systems. The result is less… Read More »Why Enterprise Marketing Automation Tools are the Future of Your Business
Automation is a great way to save time and money when running your online store. It also helps you stay focused on other important tasks… Read More »Automate Your Digital Marketing with these 5 Automation Tools
Marketing Automation was inevitable, and it is just that the last 24 months have accelerated its implementation. With the new learnings, marketers will be more… Read More »19 Most Used Features of Marketing Automation Platform for your Business
As a result of the pandemic-induced increase in demand, online businesses have revised their eCommerce marketing strategies. Firstly, eCommerce and D2C (Direct to Consumer) businesses… Read More »31 eCommerce Marketing Strategies for Online Business.
Why are so many B2B organisations using B2B marketing automation software? Because it allows them to track outcomes and develop marketing plans that are highly… Read More »Boost your B2B Marketing Automation – 15 steps.
One of the best Burger King Ads we saw in 2020 was the legendary ‘mouldy burger’ campaign. In the marketing campaign, the company showed off… Read More »Burger King Ads seizes the opportunity to (Subtly) snub Rivals.